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Sony joins ConsorcioTec as Preferred Manufacturer

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Latin American integrators buyers group announces the entry of Sony as preferred vendor for the region.

MIAMI - Amzeal -- ConsorcioTec, the purchasing consortium for Latin American integrators, and Sony Professional Solutions Latin America Division (PSLA), a leading provider of advanced technology equipment for broadcasters and other professional users, signed an agreement for the latter to join the loyalty ecosystem for the purchase of technology in the region.

"As manufacturers, we always look for long-term relationships, and this type of group offers a much more direct communication to work hand in hand with the integrator, which ends up generating added value for both," says Claudius Bezerra, Sony Product Marketing Manager. Here, he highlights the opportunity to continue educating quality integrators about the technologies that the company manages while having a closer relationship.

On the other hand, Claudius points out as an added benefit the focus on the Latin American market where "we are more active" and where he finds a synergy to expand the information about the brand's products.

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A partner at every level

For Max Jaramillo, Chief Integrator Advocate at ConsorcioTec, the arrival of this recognized provider brings more robustness to the group and broadens the portfolio of solutions available to the different member integrators.

"At all times, we are looking to bring new technologies to the market to support the work of the integrator," says Claudius, mentioning the digitization process and the preference of many clients for the cloud that the pandemic has brought, and consequently the transmission of content through IP platforms and remote systems.

"We already have solutions that even today are incorporating artificial intelligence, but with a value that is quite accessible," he reaffirms by reiterating Sony's message as a partner with whom affiliates can work, and not only with the solution or product, but at a communicative and educational level about technologies.

If you are interested in acquiring the company's products, these are the details of the two authorized distribution channels:

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ALMO
Gisela Ramirez, Global Sales Account Manager
Almo Pro AV Distribution
Tel.: +1.954.492-1916
Cel: +1.954 348-7937
Email: gramirez@almo.com

MERLIN DISTRIBUTOR INC
Valdiney Marcelino, Sales Director
Tel.: +1. 305-809-0808
Cel: +1. 786-290-4705
Email: sales@merlindistributor.com

ABOUT CONSORCIOTEC

ConsorcioTec is the space in which integrators can receive rebates from suppliers for purchases made through the network, which are based on the total volume of purchases made through the group's Preferred Suppliers. Additionally, ConsorcioTec seeks to create value among integrators, allowing it to be a place where companies can improve their communications with official suppliers, access education and business guidance, generate new business opportunities, and achieve high recognition through the network.

For more information, visit: www.consorciotec.com

Contact
Max Jaramillo
***@consorciotec.com


Source: ConsorcioTec™
Filed Under: Technology

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