Rubio's Coastal Grill Launches New & Improved Mobile App

SAN DIEGO ~ Rubio's Coastal Grill, the #1 fish taco brand credited with starting the fish taco phenomenon in the U.S., is launching a new and improved mobile app on September 27. The app is designed to better reflect the Rubio's brand and Baja roots, with an emphasis on an improved guest ordering experience.

The new app features faster reordering, and the ability to quickly add-to-bag and level up meals with salsa bar selections. It also makes it easier than ever to earn & redeem rewards for free food, customize menu items and receive special challenges to earn points even faster.

To celebrate the launch of their new app, Rubio's is hosting a "Back to Baja" Sweepstakes for the chance to win a trip to Cabo San Lucas. App users can participate in the sweepstakes by earning an entry with every order through October. The Grand Prize includes a three night and four-day trip for two, including a Cabo San Lucas luxury resort, transportation to and from the airport and flights. Ten second place prizes include $100 Rubio's gift cards, good for anything on the menu.

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Current Rubio's Reward members will have their points and rewards flow seamlessly from the old app to the new one. New Rewards members will receive $5 off an entrée when they join through the Rubio's app or Rubios.com.

Rubio's Coastal Grill has locations across California, Arizona and Nevada. For more information about Rubio's Coastal Grill, visit their website or social media accounts on Facebook, Instagram and TikTok.

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